Yes, I say thankfully – because as a magazine publisher keeping up-to-date on the current pulse of media, I decided to chuck $3 for WIRED Magazine’s iPhone app. Let’s just say it was not a pleasing experience. It reminded me of a tree type architecture…and it wasn’t (wait for it…) intuitive!
But, to give them credit, they did show what they intend to do with the iPad version of the magazine as you’ll see below. It is pretty sweet and basically tells you something about the iPad: Print media’s shackles of limitation are off! This new medium is limitless, really. Look at how they pull those cars or products around to view them in 360º – it is awesome to say the least. Oh, and what they can’t say in-depth in text, there’s video for that. This my friends is the future…and say what they may, but iPad has opened Pandora’s box and we all are going to be wowed now and in the next few years to come.



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